Client
Private Client
Service
Spec Ad Commercial
Date
Feb 2024, Germany

Midnight Run - 992 GT3 RS

About the project

The film was born from the idea of staging the Porsche 992 GT3 RS not only as a super car, but as the protagonist of a nighttime experience. The urban backdrop of a empty city becomes a stage where light, shadow, and speed unfold their own dynamic. We found inspiration in the early Need for Speed games, where the atmosphere oscillates between adrenaline and contemplative emptiness—a vibe we wanted to translate into this film.

To make this tension visible, we relied on a clear visual language: we shot on the Sony FX3 with Sigma Cine lenses, which gave us a high degree of creative freedom in both the wide, almost still shots and the dense, action-packed sequences. A team of five people realized the project in two intense nights – a small, focused crew that worked closely together and left room for experimental visual ideas.

The result is a spec ad for a private client that goes beyond the simple presentation of the vehicle. Midnight Run sees itself as an exploration of how a car can develop a compelling presence in a cinematic context—not as an object of desire, but as a character in a story carried by urban emptiness, rhythmic movement, and visual precision.

One of our most viral videos on YouTube with nearly 170k views.

“In the end, what counts is that one moment when everything comes together: light, mood, composition, for a story that lasts.”

Max Vogdt

About

For over a decade, photography and film have been my tools for understanding the world. What began as a hobby with my first camera has now become my language — my way of telling stories that reveal more than just the surface.

My focus is on genuine moments. Stories, details, moods that cannot be planned and yet define the whole. Whether with people, in the automotive world, or while traveling, the key is to make my vision visible and take my viewers on an emotional and exiting journey.  

Purity and reduction characterize my work. Composition, light, and lens choice are more important to me than strong effects or trends. My images should be enduring – timeless, direct, and honest. When people open up, they reveal sides of themselves that remain untouched and that is precisely where images with depth are created. Especially in portrait photography, this creates a closeness that requires trust.

Curiosity keeps my work alive.  New cultures, different perspectives, unfamiliar surroundings – I am always on the lookout for new experiences so that every project is an adventure that challenges me.

Over the past few years, I have had the privilege traveling the world and working with a wide range of international clients and leading companies such as Porsche, Brabus, and Dr. Ausbüttel, collaborating closely with them to deliver exceptional projects.

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